Insights from the article: If you’re only exploring digital marketing this year, there’s a lot of opportunity for you. The very best way to learn is for you to first try, and read through the blog; Social media is among the most prevalent digital marketing channels where Filipinos consume content. We are among the longest-spending…
Insights from the article: Consumers are looking for authentic and meaningful social media advocacy from brands. Consumers have bought from brands who have efforts to share and live by their values. A growing segment of Filipinos align themselves to brands that speak about advocacies they care about; As a result, purpose-driven brands receive stronger engagements…
Insights from the article: During the holidays, brands are ramping up their holiday social campaigns to increase their share of sales. The challenge for brands during these times is how to stand out among their competitors; Provide value through relevant information and helpful content will help your brand break through your competitors; Advertise, and invest…
TLDR: Websites will need more than just the right concentration of targeted keywords to succeed in highly-competitive niches. Search Engine Optimization, or SEO, requires a holistic approach in improving website user experiences. SEO is both a technical and a creative discipline. Let’s admit it – we all started from a point wherein we had very…
Yes, it mentions the hit Netflix show, Emily in Paris. Yes, I am going to lament on some of the show’s inaccurate representation of how social media marketing is done. I am also going to rave on some aspects they did right. And no, this is not a blog that reviews the show, but more…
